---
title: The Power of Print
description: ec2i suggests reading The Page and Power of Print
image: https://www.ec2i.biz/hubfs/Socials%20+Blogs/ThePage.jpg
---

[ Paula Brown](https://www.ec2i.biz/blog/author/paula-brown) 26-Jun-2018 10:51:44

# The Power of Print

Anyone associated with the [printed](https://www.ec2i.biz/print-production-services) media knows its power and influence. Even the digital generation likes to read and studies show that information read in [print](https://www.ec2i.biz/print-production-services) stays in the memory for longer.

Just this month the world’s biggest social media platform, Facebook, launched a new quarterly [printed magazine](https://www.ec2i.biz/magazine-print-management) for business leaders called Grow.

There’s a thrice yearly, easy-to-digest publication called The Page which is full of facts, information, research and innovation from the world of [print](https://www.ec2i.biz/print-production-services) and paper.

For example, who knew that -

- Newspaper ads are viewed 2.5 times longer than the average digital ad
- 36% of recipients bought or ordered something as a result of receiving direct mail
- 81% of people have bought an item, or visited a place, after reading about it in a [magazine](https://www.ec2i.biz/magazine-print-management)
- paper and card have a recycling rate of 83% - the highest of any packaging material
- For brand finding, digital is the go-to solution but for brand building, [print](https://www.ec2i.biz/catalogue-print-management) wins every time.

[You can sign up and gain other useful insights for free here](https://www.twosides.info/UK/turning-a-new-page-two-sides-publishes-unique-new-micro-magazine/?utm_medium=email&utm_campaign=The%20Page%20Issue%207&utm_content=The%20Page%20Issue%207+CID_35887cf6f9c2bfd4aea287e5f470f590&utm_source=Email%20marketing%20software&utm_term=Find%20out%20more)

[power of print](https://www.ec2i.biz/blog/tag/power-of-print)

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