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We do not believe in divide and conquer, to drive efficiencies and produce reliable content you must first consolidate your data.
The Renaissance Product Information Management (PIM) database facilitates the storage and centralisation of all your product data, such as descriptive text, SKU information and pricing. The real magic starts when that information is associated with the related rich media, such as images and videos.
Automatically link product information with the associated media and establish relational links. Products can have parent / child relationships which are especially useful when you have different variants of the same product. All the relational information and previews are displayed inside a user friendly interface supported by a robust search engine.
The Renaissance PIM can be used as a stand alone application, but if you are using the Renaissance Job Management application alongside the PIM, you can approve your files which are then automatically linked to your products inside the PIM database.
Marketing teams should be focused on producing great content which drives user engagement and sales.
Having a single source for all your product information and related media enables you to push data across all your output channels, confident in the knowledge your data is accurate.
You set the business rules to protect the integrity of your data by deciding which fields are editable, by which users, in which areas. Decide if you want all the data to be flowed one way from the PIM to the chosen output channels or allow changes at the channel source (such as Adobe InDesign) to be flowed back into the PIM.
Connect to 3rd party systems & import / export Excel spreadsheets
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